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Scopeout for checkout and pricing

Turn the last step into the strongest one.

Checkout and pricing pages carry the most revenue per pixel. Scopeout tests copy, layout, offers and flows there, continuously, with guardrails.

Variant B · live to 50%
Delivery
Pay
Saved addresses
Home · 58 Mercer StUse
Office · 245 W 29thUse
Or enter a new one
Continue

Test the pages that move revenue

Every variant is on your design system, behind a flag, and measured against control before it ships.

Start from the evidence

Replays and tickets show where checkout breaks. Research writes the brief with every claim cited.

Where checkout breaks · every claim cited
Zip keyboard wrong on iOSreplay 88
Apple Pay below the fold31 tickets
No saved addresses61% of sessions
Sourcesreplays · tickets · analytics

Draw the variant on your system

Saved addresses first, express pay above the fold, a shorter form. Each is a real screen, not a mockup.

Pricing page · variant: annual default
Starter$03 seats
Pro$49/mo · annualunlimited runs
Start free
Team$149roles, SSO
Paid conversion4.2% → 5.1% · promote

Roll out in stages

Publish moves the winner from 10% to 100% with an approver on the button and one-click rollback.

Saved addresses first · rollout
10%Mon
25%Tue
50%today
100%priya approves
Guardrailsrefunds 1.4% · holding

The same loop, your metrics.

The method does not change by business model. The evidence, the tests and the number that has to move do.

B2B SaaSplan page conversion

Plan order, annual default and anchors tested with revenue guardrails.

E-commercecheckout conversion · AOV

Saved addresses, express pay, shipping thresholds and promo fields.

Consumer apppurchase completion

In-app purchase flows, store sheet timing, price points by market.

Marketplacebooking completion

Fees shown early, payment options, trust signals at the pay step.

Built for checkout and pricing

Address form · friction per field
Zip · wrong keyboard type0.81
Address lookup · no results0.55
Phone · format rejected0.33
Email0.10
Top fixnumeric keyboard on zip · one line of code

Friction scored per field

Form fields, payment methods and error states, each with its own drop-off and fix.

Pricing page · 3 variants
Annual default5.1%
Monthly default4.2%
Usage-based anchor3.9%
Winnerannual default · promote

Pricing page variants

Plans, anchors and copy tested as real pages, not survey questions.

Revenue guardrails · watched on every test
Refund rate 1.4% · limit 2%
AOV flat
Support volume flat
Payment errors +0
On a breachtest pauses, flag rolls back

Revenue guardrails

Tests watch refund rate, AOV and support volume, and stop early when a guardrail moves.

Pull request #482 · saved-addresses-first
12 tests passed
Preview ready
Behind flag address_v2
LinkedH1 · brief · approvals
Merge

Code your engineers can read

Build writes the change as a pull request in your repo, with tests and a preview.

Start from a prompt.

Diagnose

“Mobile checkout conversion dropped 6% at the address step. Find out why and propose ranked fixes.”

Run this when my batch opens →
Compare

“Compare our pricing page with three competitors and list the gaps.”

Run this when my batch opens →
Build

“Implement saved addresses first on the delivery step behind a feature flag, with tests and a preview.”

Run this when my batch opens →

Questions, answered.

Does Scopeout touch payments?

No. It tests the flow and pages around checkout. Payment processing stays with your provider.

Can we test pricing safely?

Yes. Tests run behind flags with revenue guardrails, and a variant can be rolled back in one click.

What does an engineer see?

A pull request in your repo with tests and a preview link, the same as any teammate would open.

Stop running the business. Start directing it.

Join the waitlist

Private beta. We onboard teams in small batches. Or contact us.