Retention, engagement and paying users. Every release.
D1, D7 and D30 retention, DAU/MAU and premium conversion, watched per app version. Push timing, onboarding and paywalls tested on the numbers that matter for a consumer product.
Built for the metrics a consumer app lives by
The loop is the same. The evidence, the tests and the numbers are tuned to millions of users and weekly releases.
Retention curves per version
D1, D7 and D30 by cohort and app version, so a release that hurts retention is caught the week it ships.
Onboarding and permissions, tested
First-session value, permission prompts and push opt-in as real variants, measured on day-one return.
Paywalls measured on upgrades
Paywall timing, plan order and feature previews tested on premium conversion with refund guardrails.
Built for consumer teams
Review and rating clusters
App-store reviews clustered into product problems and confirmed in sessions.
Push timing and content
Re-engagement pushes tested on D7 return, not open rate.
Habit loops
The week-one actions that predict D30, turned into nudges on your system.
Release record
Every version with its retention effect and the findings it opened.
Start from a prompt.
“Why did D7 retention drop for the iOS cohort after 5.2? Check reviews, sessions and the release.”
Run this when my batch opens →“Propose three onboarding changes to lift D1 retention, ranked by expected lift.”
Run this when my batch opens →“Which push experiments moved DAU this month, and which hurt uninstalls?”
Run this when my batch opens →Questions, answered.
Which analytics does it read?
Amplitude, Mixpanel, Firebase and your warehouse for events; App Store and Play reviews for the voice of users.
Can it ship to an app store?
Build opens the PR and Publish rolls out behind remote-config flags; the store release stays with your team.
How does it handle millions of users?
Tests split by flag, guardrails watch uninstalls and crashes, and rollouts go out in stages.
Stop running the business. Start directing it.
Join the waitlistPrivate beta. We onboard teams in small batches. Or contact us.