Product →Examples →FAQ →All solutions →About →
Business problemsHow it worksRolesOrganizations
Scopeout for copy and messaging

Every headline, CTA and empty state, tested.

Copy is the cheapest thing to change and the least tested. Scopeout writes variants in your voice, ships them behind flags and promotes what converts.

Pricing page CTA · 3 variants
“Start free”4.2%
“Try it on your product”5.1%
“Get started”3.9%
Promote B · 96% significance

Words that earn their place

Headlines, buttons, error messages, onboarding steps, pricing labels. Each one a test, each result recorded.

Variants in your voice

Research reads your existing copy and guidelines and writes variants that sound like you, not like a template.

Empty state · written in your voice
No reports yet

Connect a data source and your first report builds itself in about a minute.

Connect data
Sounds likeyour product copy and guidelines, not a template

Test at the moment it matters

The CTA on pricing, the empty state on day one, the error on step 2, each tested where users see it.

A · “Start free”
B · “Try it on…”
C · “Get started”

Promote and record

Winners promote past your bar. The outcome library becomes your house style, backed by numbers.

Pricing CTA · 3 variants · day 5
A · 4.2%B · 5.1%96% · promote

Built for copy work

Empty state
Error · zip
Step 2

Copy on real screens

Variants are drawn on your design system, sized to the real space.

Microcopy audit · onboarding · clarity
Step 2 error message3.8
Empty state5.5
Invite prompt7.2
Welcome9.0

Microcopy audits

Every screen’s copy scored for clarity and consistency, worst first.

Copy variants · review
M
maya B reads like us. Cut “on your product” to fit mobile.
S
scout Updated. Test ready when you approve.
Approvalscopy · maya

Writers approve in place

Content designers review and edit variants on the block before a test starts.

Voice guidelines · learned
Won 4 of 5concrete verbs, no adjectives
Losturgency words, exclamation marks
Updatedguidelines v7 · today
Next variantwritten from v7

Guidelines that learn

Winning patterns feed back into the guidelines the next variant is written from.

Start from a prompt.

Test

“Write three variants of the pricing page CTA in our voice and set up a test.”

Run this when my batch opens →
Audit

“Audit the onboarding copy for clarity and list the fixes.”

Run this when my batch opens →
Fix

“Rewrite the error messages on the address form so users know what to do.”

Run this when my batch opens →

Questions, answered.

How does it learn our voice?

From your existing product copy, guidelines in Notion or Confluence, and what your writers edit.

Can writers edit before a test?

Yes. Every variant is editable on the canvas and needs approval if you set it so.

Is copy testing worth it?

Copy tests are the cheapest to run and often the fastest to win, so they keep the loop moving between bigger changes.

Stop running the business. Start directing it.

Join the waitlist

Private beta. We onboard teams in small batches. Or contact us.